“Unlike real jobs where you have off weekends, pop stars never have off, ever. Rihanna performing “Wild Thoughts” with Bryson Tiller (left) and DJ Khaled at the 2018 Grammys. “She’s been famous for half of her life now,” said Majewski. Then she can have fun, right? So you see her now being out with her friends more, really creating the lifestyle that supports the beauty and fashion business.”Īfter making her debut when she was just 17, Rihanna has also been catching up on living her life, with boyfriend A$AP Rocky by her side. And now she gets to play in that space, and she’s wildly successful at doing it. “She established this really incredible music career, but then she really found herself with the beauty company and with the fashion. “Rihanna definitely has kind of found her center as a woman,” he added. “Rihanna really followed in the footsteps of what Puffy was able to do, what Jay-Z was able to do, and what Kanye is doing now, and that is ‘How do you take your brand and create a lifestyle around it?’ ” said culture expert Emil Wilbekin. With Rihanna’s businesses booming, “she’s like a modern-day Dr. In my mind, this was just normal.” Rihanna and boyfriiend A$AP Rocky at the 2021 Met Gala. Then it turns into disappointment that this is groundbreaking right now. “I’m like, ‘What? You thought this was like a marketing strategy? Like I’m a genius?’ It’s shocking most of the time. “I’m shocked by people saying, ‘Oh my God, what made you think of making makeup for black girls?’ ” Rihanna told British Vogue. That has led to what is now known as the “Fenty effect” in the fashion and beauty game, with her competitors stepping up their efforts to represent all kinds of women. In fact, last weekend she celebrated the opening of her first brick-and-mortar Savage x Fenty store in Las Vegas, with more to come.īy promoting diversity and inclusivity for women of all shades and sizes in beauty and fashion, Rihanna also stood for something that was more important than a three-minute pop song. No doubt, Rihanna has been embracing being a trailblazing boss in beauty and fashion. “Now that doesn’t mean that she couldn’t come back and have a hit: I think if she’d drop a tomorrow, it would be massive. 1 hit,” said Lori Majewski, host of “Fierce: Women in Music” on SiriusXM Volume. “She’s broken through the ceiling … and that’s a bigger deal than having a No. Rihanna at the 2021 Savage x Fenty show in Los Angeles. Now a certified mogul, she’s bigger than music. Those companies turned the 33-year-old artist born Robyn Rihanna Fenty into a billionaire - last year Forbes reported that she has amassed a $1.7 billion fortune, making her the world’s richest female musician. She launched her Fenty Beauty line in 2017 and then followed that by debuting her Savage x Fenty lingerie brand in 2018. “But I am very aggressively working on music.”īut as much as she was once grinding in music, Rihanna is now grinding in beauty and fashion. “I can’t say when I’m going to drop,” Rihanna told British Vogue in 2020. (But of course, there’s always the chance of a surprise drop at any time.) Getty Images for Savage X FentyĪnd while Rihanna has teased eager fans on social media that new music is coming for a couple of years - there were even rumors swirling around that she was working on a reggae album at one point - no firm plans to release anything have been revealed. “She was just like, ‘That was everything that I had at that moment for one album, and I’m gonna take a break and put into other things.’ ” Rihanna at the 2020 Savage x Fenty show in Los Angeles. And then she was like, ‘Yo, I’m done,’ ” said Vibe R&B reporter Mya Abraham, who considers herself “part of the Navy” of Rihanna fans. Yes, there has been the occasional guest feature such as “Wild Thoughts” with DJ Khaled and “Loyalty” with Kendrick Lamar - both released in 2017 - but it’s been six long years since she’s delivered her own album. 1 smash, 2016’s “Work.”īut after hitting what many consider to be her artistic peak with her last album “Anti” - which was released six years ago on Jan. These celebrities will have an amazing 2022, according to astrologyįor Rihanna, it was once all about her work, work, work, work, work in music.įor most of her career, the pop superstar had cranked out hit after hit - from her 2005 debut single “Pon de Replay” to her 2007 Grammy winner “Umbrella” to her last No. Rihanna’s Savage X Fenty raises $125M, eyes retail expansion Rihanna’s zodiac sign reveals secrets to success, life with A$AP Rocky and new baby Lizzo on her friendship with Rihanna: ‘She f – – ks with me’
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